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Revolutionizing Social Media Marketing with AI: A Game Changer for Market Optimization

P. Mallikarjuna, G. Siva Kumar Naidu, S. Sivanagaraja, T. Madhavi Volume 14, Issue 2, February, 2025

A Study on Sales Promotion Activities and Marketing Strategy in Hypermarket

T. Syam Kumar, B. Vasu Naik, Dr. S. Shyam Sundar Volume 14, Issue 2, February, 2025

SAP and the Rise of Autonomous Supply Chains

Dr. Ashish Ghosh, Rishul Ghosh Volume 14, Issue 2, February, 2025

Impact of Digital Banking Adoption on Financial Inclusion in Rural India: An Empirical Approach

Dr. M. Krishna Naidu, Dr Dasari Rajesh Babu Volume 14, Issue 2, February, 2025

An Overview of the Use of Artificial Intelligence in Marketing

Shaik Sameer, Dr L. Kuladeep Kumar Volume 14, Issue 2, February, 2025

Unveiling the Journey and Future Horizons of AI in Healthcare

Khushi Raj, Dr. Shweta Pradip Bhatia Volume 14, Issue 2, February, 2025

Emotional Trading Unmasked: Predicting Market Bubbles Using AI-Driven Behavioural Analysis

Utkarsh Tiwari Volume 14, Issue 2, February, 2025

AI-Generated Advertising Content and Consumer Engagement & Buying Behavior

Aarshiya Bansal, Dr. T P Singh Volume 14, Issue 2, February, 2025

Technology Transformation in Training and its Impact on Health and Well-Being Awareness among Customers: A Case Study of Nutrilite’s Direct Selling and Turnover in Mirzapur and Prayagraj

Nagendra Shankar Srivastava, Dr. Indal Kumar Volume 14, Issue 2, February, 2025

A Study on the Impact of Digital Marketing on Consumer Behaviour towards Non-Durable Products

Dr. Harshdeep Chhikara, Priya Volume 14, Issue 2, February, 2025